-
1 monopoly strategy
2) Бухгалтерия: стратегия (фирмы-) монополиста -
2 monopoly strategy
монополистическая стратегия, стратегия (фирмы-)монополистаАнгло-русский словарь по экономике и финансам > monopoly strategy
-
3 monopoly strategy
English-russian dctionary of contemporary Economics > monopoly strategy
-
4 strategy
1) стратегия, политика; поведение, линия поведения; образ действия2) т. игр стратегия -
5 strategy
n
- advertising strategy
- bargaining strategy
- behaviour strategy
- bidding strategy
- business strategy
- competitive strategy
- forecasting strategy
- forward strategy
- management strategy
- marketing strategy
- monopoly strategy
- order strategy
- ordering strategy
- production strategy
- replacement strategy
- risk-management strategy
- scheduling strategy
- thrifty strategyEnglish-russian dctionary of contemporary Economics > strategy
-
6 monopoly
1. n монополия; исключительное право2. n монополистическое объединение, монополияСинонимический ряд:1. control (noun) control; corner; dominance; edge; manipulation; strategy2. exclusive possession (noun) bloc; cartel; combine; consortium; copyright; exclusive possession; merger; ownership; pool; syndicate; trust -
7 control
1. n управление, руководствоfailsoft control — управление с "мягким отказом"
2. n полит. контроль, власть; обладаниеislands under British control — острова, управляемые Великобританией
3. n контроль, проверка; надзорquality control — контроль, проверка качества
4. n регулировка, управлениеremote control — управление на расстоянии; телеуправление, дистанционное управление
control key — кнопка управления; ключ управления
control line — шина управления; линия управления
5. n регулирование; ограничениеexchange control — валютный контроль; валютное регулирование
6. n борьба7. n сдержанность, самообладание8. n тех. органы управления9. n топ. сеть опорных пунктов10. n пробный удар11. n радио регулировка, модуляция12. n «хозяин», дух, который вещает устами медиума«хозяин», шеф, руководящий деятельностью агента, шпиона
ink control zone — зона, в которой контролируется подача краски
13. a контрольный14. a относящийся к управлениюcontrol board — приборный щиток, панель или пульт управления
15. v управлять, руководитьtake control of — управлять; контролировать
have control over — контролировать; управлять
hold control over — контролировать; управлять
16. v контролировать, владетьkeep control over — контролировать; управлять
17. v контролировать, проверятьexercise control — осуществлять контроль; контролировать
to control crime — контролировать, сдерживать преступность
18. v регулировать, контролировать; ограничивать19. v радио настраивать20. v сдерживатьto control nature — сдерживать инстинкты; владеть собой
21. v делать пробный ударСинонимический ряд:1. aplomb (noun) aplomb; composure; self-control2. check (noun) check; curb; restraint; suppressant3. direction (noun) authority; charge; command; direction; disposition; domination; dominion; hold; jurisdiction; might; power; prerogative; strings4. discipline (noun) discipline; limitation; mastery; poise; qualification; regulation; restriction; subordination5. monopoly (noun) corner; dominance; holding the reins; manipulation; monopoly; strategy6. political power (noun) administration; ascendancy; governance; government; political power; regimentation; reign; rule; sovereignty; subjugation; sway7. reserve (noun) reserve; reticence; self-restraint; taciturnity8. compose (verb) check; collect; compose; contain; cool; hinder; re-collect; reduce; rein; repress; restrain; restrict; simmer down; smother; suppress9. direct (verb) command; direct; govern; guide; handle; lead; manage; oversee; regulate; rule; subject; supervise10. dominate (verb) dominate; domineer; master; overpower11. steer (verb) drive; navigate; pilot; steer12. subdue (verb) bully; intimidate; manipulate; monopolise; monopolize; subdue; tame; whip13. verify (verb) establish; experiment; prove; test; validate; verifyАнтонимический ряд:encouragement; forsake; free; give up; ignore; leave; liberate; misconduct; mismanage; neglect; obey; quit; renounce -
8 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
9 brand
1. сущ.1) марк. торговая марка, товарный знак (определенное название, знак (символ) или дизайн продукта, которые отличают его от конкурента и помогают потребителю находить этот продукт в магазинах)Syn:brand name 2), brand mark 2)See:barnacle brand, blanket brand, competing brand, controlled brand, corporate brand, dealer brand, dealer's brand, distributor brand, distributor's brand, distributor's house brand, domestic brand, elite brand, established brand, familiar brand, family brand, flagship brand, flanker brand, generic brand, gift brand, global brand, good ordinary brand, high-status brand, house brand, household brand, individual brand, internal brand, international brand, local brand, major brand, manufacturer's brand, mature brand, megabrand, middleman brand, name brand, national brand, own brand, own-label brand, packer's brand, private brand, product brand, regional brand, regular brand, store brand, top brand, top-of-mind brand, top-selling brand, trend brand, unadvertised brand, wholesaler brand, brand acceptance, brand advantage, brand advertising, brand allegiance, brand association, brand assortment, brand attitude, brand attributes а), brand awareness, brand beliefs, brand cannibalization, brand category, brand choice, brand communications, brand comparison, brand competition, brand competitor, brand consciousness, brand conviction, brand development, brand differentiation, brand domination, brand equity, brand essence, brand establishment, brand exposure, brand extension, brand familiarity, brand family, brand franchise, brand harvesting, brand identification, brand identity, brand image, brand insistence, brand instability, brand label, brand leader, brand leverage, brand leveraging, brand licensing, brand life cycle, brand logo, brand logo type, brand loyalty, brand map, brand mark1&2, brand monopoly, brand name 1. а), brand perception, brand personality, brand position, brand positioning, brand power, brand preference, brand profile, brand proliferation, brand protection, brand rating, brand recall, brand recognition, brand reinforcement, brand repositioning, brand revitalisation, brand revival, brand rivalry, brand selection, brand sensitivity, brand share, brand soul, brand sponsor, brand strategy, brand switcher, brand switching, brand tag, brand transference, brand value, brand X, battle of the brands, brand of goods, brand of merchandise, brand potential index, family of brands, Brand Names Education Foundation, Brand Names Foundation, Brand Protection Group, trademark, mark 1), 2)2) марк. бренд (хорошо известная торговая марка или знаменитый производитель, которые значительно способствуют реализации продуктов; может употребляться в переносном смысле по отношению к людям, идеям и т. п.)See:elite brand, flanker brand, gift brand, regular brand, top-selling brand, brand attributes б), brand management, brand manager, brand marketing, brand plan, brand policy, brand producer, brand products, brand promoter, brand team3) общ. клеймоSee:, brand mark 3)2. гл.1) общ. ставить клеймо [марку\]2) с.-х. клеймить; таврить ( животное)3) торг. маркировать ( товар)See:
* * *
"брэнд", марка, тип, сорт: название или символ товара или услуги, которые отличают их от товаров и услуг конкурентов; см. trademark.* * *наименование, символ, знак, дизайн или их комбинации как средство идентификации товара-----1. сорт, качество2. торговая марка -
10 innovation
сущ.1) общ. инновация, новшество, нововведение, рационализаторское предложение (изменение технологии, организации производства или самого продукта, которое осуществляется с целью достижения более высокой эффективности или создания новой ценности);managerial innovation — инновация в сфере управления [менеджмента\], управленческая инновация
Syn:See:CHILD [object\]: business model innovation, design innovation, epoch-making innovation, factor-saving innovation, financial innovation, design innovation industrial innovation, management innovation, manufacturing innovation, product innovation, technical innovation CHILD [type\]: architectural innovation, competence-destroying innovation, competence-enhancing innovation, competitive innovation, continuous innovation, discontinuous innovation, disruptive innovation, hi-tech innovation, low-tech innovation, cluster of innovations, innovation patent, innovator2) эк. инновации, осуществление инноваций (как процесс; употребляется без артикля или как атрибут)planned [purposeful\] innovation — планируемые инновации
Based partially on the belief that innovation is not possible under perfect competition, many thousands papers have been written about the nature of innovation under monopoly or oligopoly. — Тысячи статей были посвящены природе инновационного процесса в ситуации монополии и олигополии, предполагая невозможность осуществления инноваций в условиях совершенной конкуренции
See:3) соц. инновационность (по Мертону: тип адаптации индивида к новым социокультурным реалиям, когда принимаются социальные цели, но не способы их достижения: напр., рэкет, подделки денег, воровство, злоупотребления)See:
* * *
инновация: нововведение, создание и внедрение нового продукта или услуги, позитивные изменения, усовершенствование; см. financial innovation.* * *новшество; нововведение. . Словарь экономических терминов .* * *вложение средств в экономику, обеспечивающее смену поколений техники и технологии-----любой новый подход к конструированию, производству или сбыту товара, в результате чего инноватор и его компания получают преимущества перед конкурентами -
11 power
nвласть; по М. Веберу - социальное взаимодействие, при котором одна сторона навязывает волю другим с помощью права, авторитета и насилия, а также традиций.* * *сущ.власть; по М. Веберу - социальное взаимодействие, при котором одна сторона навязывает волю другим с помощью права, авторитета и насилия, а также традиций.
См. также в других словарях:
Monopoly (game) — Monopoly The Monopoly Logo Designer(s) Elizabeth Magie Louis Fred Thun[1] Charles Darrow Publisher(s) … Wikipedia
Monopoly City Streets — logo Developer(s) Tribal DDB Publisher(s) Hasbro … Wikipedia
Monopoly Tycoon — Developer(s) Deep Red Games Publisher(s) Infogrames … Wikipedia
Monopoly Deal — Players 2 5 Age range 8 and up Setup time 1 2 minutes Playing time 15 minutes (and longer with more people) Random chance High (Card Drawer) Shuffle Skill(s) required Adding … Wikipedia
Monopoly — This article is about the economic term. For the board game, see Monopoly (game). For other uses, see Monopoly (disambiguation). Competition law Basic concepts … Wikipedia
Strategy map — In the realm of business, the concept of strategy maps was introduced in the U.S. by Robert S. Kaplan and David P. Norton. The standard reference is their book Strategy focused Organization .Citation last = Kaplan first = Robert S. author link =… … Wikipedia
History of the board game Monopoly — The history of the board game Monopoly can be traced back to the early 1900s. Based on original designs by the American Elizabeth Magie, several board games were developed from 1906 through the 1930s that involved the buying and selling of land… … Wikipedia
The Monopoly Game 2 — cover art Developer(s) Tomcat System[1] … Wikipedia
State monopoly capitalism — Part of a series on Marxism … Wikipedia
Wedge strategy — The Wedge strategy is a political and social action plan authored by the Discovery Institute, the hub of the intelligent design movement. The strategy was put forth in a Discovery Institute manifesto known as the Wedge Document , [… … Wikipedia
nuclear strategy — ▪ military Introduction the formation of tenets and strategies for producing and using nuclear weapons. Nuclear strategy is no different from any other form of strategy in that it involves relating military means to political ends. In this … Universalium
